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A Feed Is Born

Archive for the ‘Feedvertising’ Category

April 12th, 2006

RSS Advertising

One of the things I love about RSS is that it’s simple, clean and quick. I dont really care if there’s advertising in a feed (or on a site), as long as it’s relevant and the content is good! Size and relevancy are very important, so don’t create ads that oversize the content…
A few weeks […]

By Vincent -- 4 comments

April 6th, 2006

Feedburner Ad Network is coming

Feedburner is gradually but increasingly opening the FeedBurner Ad Network (FAN) to more and more publishers. The next few months they will make announcements for publishers who want to make money from their content.
We want to make sure the network performs as it’s intended and all participants find the experience worthwhile (read: they generate revenue). […]

By Vincent -- 1 comment

March 2nd, 2006

Make money with the FeedShow aggregator

Wanne make money with your feed but don’t know how? Check out FeedShow.com, a new online RSS aggregator. I read some positive reviews about FeedShow, so it should be good. I only tested the demo-account and found it was nothing really specia,l but hey who knows… Interesting thing is that they also include a monetize […]

By Vincent -- 0 comments

February 19th, 2006

FeedShare Blog Ad Network

Rojo, the company that helps people discover and consume content, has launched a beta version of FeedShare, an ad-supported feed network designed to increase sites’ feed subscriptions. It works like this: you put Feed Listings (which look like adsense ads) on your site to promote other blogs in the network and in return your blog […]

By Vincent -- 0 comments

February 12th, 2006

Some Lessons on RSS Ads

Businessweek has an interesting article about RSS ads. They spoke with Dick Costolo, CEO of Feedburner, and learned that the people who visit a site through a search engine or a link are a different bunch than those who subscribe through an RSS feed. Sounds logical to me, the people searching for specific gadgets like […]

By Vincent -- 0 comments

January 24th, 2006

Feedburner RSS ads!

Some inside info on FeedBurner. It has come to my attention that FB will open up their RSS ad network, very soon. FeedBurner’s ad network is now only for publishers with a consistent base of more than 500 subscribers. Among the initial participants were online properties of SmartMoney, IDG publications, PC World, CIO, Computerworld , […]

By Vincent -- 6 comments

December 15th, 2005

Pheedo feed report

Pheedo, “the RSS advertising and analytics experts”, released its second in a series of “Pheed Read” reports, providing RSS publishers, advertisers and users insight into RSS usage patterns. The complete “Pheed Read #2” report is available on Pheedo’s blog but I’ve posted a summary below:

Standalone RSS ads are far more successful than inline ads.
Placing RSS […]

By Vincent -- 0 comments